Corporate Branding & Public Relations Articles | GlobalLinker
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Corporate Branding & Public Relations articles
Showing 1–31 of 37
Storytelling in Logo Design for Indian Audiences. What Are the Key Elements?
Unveil your brand's essence through keywords, symbols, and colours. Collaborate with a designer to maintain consistent visual storytelling for a compelling brand identity.
Vakilsearch Staff
Sep 06 · 9 min
Build the biggest and longest lasting brand – YOU
Learn how personal branding can add a new dimension to your business growth.
GlobalLinker Staff
Jan 23 · 8 min
The relationship between Branding and Funding
Branding is important in communicating the company's business model and corporate image in order to attract investors and funding.
Vakilsearch Staff
May 06 · 6 min
Have a colourful life
Colour is not just about visual understanding and appreciation, it also has a psychological impact.
Sridhar Narayanaswamy
Mar 17 · 4 min
How to become a writing powerhouse with unique blog ideas
Out of fresh ideas for your business blog? Here’s how to ace your writing game.
Level up your business through rebranding
Examine all the valid reasons for the need of rebranding.
Butz Olivares Bartolome
Feb 04 · 4 min
Why visuals are everything?
In the digital age, visuals are the most engaging and captivating way to share your story or offering.
GlobalLinker Staff
Oct 22 · 5 min
5 key ingredients for a winning brand name
Trying to come up with a brand name? Make sure it satisfies these 5 criteria: unique, tells a story, authentic, acceptable, and with eyes on future.
Vakilsearch Staff
Jun 10 · 8 min
Branding Tips: What you can learn from ‘Enter the Anime’ in crafting an effective brand
Find out how you can craft an effective brand that your customers will love.
Rafael Renzon Payumo
Jan 25 · 13 min
Everything you need to know about online reputation management
Learn how you can improve your business' online reputation.
Create a logo that embodies your brand & communicates your story
A logo is an integral component of a company's brand. Read ahead to know how to create a logo that embodies & communicates your brand.
GlobalLinker Staff
Aug 13 · 4 min
5 tips to keep your brand alive inside out
Tips that you may opt for to keep your brand alive and remain relevant during these times.
Alexis Natividad
May 13 · 5 min
What must you consider while crafting your annual brand plan?
Examining the steps companies must take while creating their annual brand plan.
Wadhwani Foundation
May 06 · 5 min
How to protect your brand from identity theft?
Scammers can use your brand identity to sabotage your brand value. Learn how you can prevent brand identity theft.
GlobalLinker Staff
Sep 02 · 8 min
How does color affect your branding?
Color plays a big role in brand development. Find out how to leverage colors to boost your brand.
Globe myBusiness
Dec 27 · 5 min
Brand Awareness - Business concept of the day
Learn about the concept of 'Brand Awareness' and how it applies to your business.
GlobalLinker Staff
Nov 08 · 1 min
How consumers are seeking identity through brand choices & loyalty
Neha Yaduvanshi shares how customer experience and emotional connect impacts brand loyalty.
Public Relations - Business concept of the day
Learn how effective 'Public Relations' can favourably impact the image and perception of your enterprise.
GlobalLinker Staff
Oct 08 · 1 min
9 steps to creating an everlasting personal brand
Building a personal brand can pay huge dividends to an entrepreneur. Learn how you can build a personal brand.
Manoj Chandra
Aug 03 · 7 min
Brand Loyalty - Business concept of the day
Learn about the concept of Brand Loyalty and its importance to business.
GlobalLinker Staff
Jul 13 · 1 min
Brand Identity - Business concept of the day
Learn about 'Brand Identity', our business concept of the day.
GlobalLinker Staff
Jul 09 · 1 min
5 tips to build a strong identity for small businesses
Establishing an identity for your SME is a great way to make it more competitive and ensure sustainable growth.
Sourav Paul
Jul 09 · 5 min
How to build an evergreen brand
We explain what a brand is, why it is important to a business and how you can develop a brand strategy.
GlobalLinker Staff
Apr 18 · 5 min
How I leveraged social media to build our brand
Helly Jogatar shares the social media branding strategies she learned while growing her customisable shoe brand.
The impact of colours in customer & marketing strategy
Learn how to rely on colours as a branding and marketing strategy for your SME.
Use colours strategically to market your brand
This Holi, Sourav Paul elaborates on the impact of colours in branding & marketing.
Sourav Paul
Mar 01 · 5 min
Rise in trademark applicants bodes well for India
The increase in applications for trademarking bodes well for the Indian economy.
Ravi Kariya
Nov 29 · 4 min
The Dark Matter
Anil Kumar shares how often negative publicity can put a brand in the public eye & help promote sales.
Anil Kumar
Oct 26 · 4 min
Building a personal brand can help you in your business journey
Creating a personal brand allows entrepreneurs to attract clients and increase sales while being a thought leader in the market
Prateek Srivastava
Oct 20 · 4 min
What's in a brand?
Vishwanath Krishnamoorthy opines about branding and importance of telling a good story.
How to build your personal brand
Learn how to showcase your true value in such a manner that you become that indispensable resource for someone and avail your value.
Prateek Srivastava
Jun 05 · 4 min