B2B Marketing & Demand Generation Articles | GlobalLinker
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B2B Marketing & Demand Generation articles
Showing 1–31 of 93
Unlocking Growth: The Power of Digital Marketing for Businesses
Discover how digital marketing transforms businesses with global reach, increased visibility, personalized engagement, and data-driven strategies for growth.
Khairunissa Virani
Apr 02 · 6 min
Understanding Customer Journey Mapping: Enhancing User Experience and Conversions
Customer journey mapping is a powerful way to delve into the customer's experiences with your brand, providing insights to enhance user experience and drive conversions.
Mansi Rana
Aug 10 · 8 min
Artificial Intelligence in Digital Marketing
Critical advances in Artificial Intelligence have the potential to enhance to enhance your digital marketing efforts and improve customer experience.
Chaitanya Kodumuri
Jul 13 · 6 min
Maximising Online Presence: The Role of On-Page & Off-Page SEO for Medium-Sized Businesses
The two main types of SEO are on-page and off-page, and both play important roles in helping your business rank higher in search engine results.
Manikant Shaw
Jan 31 · 5 min
The Importance of Local SEO for Small Businesses: Tips for Optimising Your Website for Local Search
Local SEO optimises your website to rank higher in local search results, making it more visible to customers in your area. Find out more.
Manikant Shaw
Jan 27 · 6 min
Making Influencer Marketing Click
How brands are harnessing the power of popular personalities to attract, engage and inspire their target audience.
STOrai Magazine
Jan 17 · 10 min
Customers not showing interest in buying? Learn the golden technique to win customers
A first hand account of a vital skill to win customers and increase sales.
Amit Sharma
Apr 12 · 3 min
Influencer Marketing: The marketing trend that is here to stay
Influencer marketing has been a buzzword for a while and is now considered a mainstream form of marketing.
GlobalLinker Staff
Feb 18 · 5 min
Why your ecommerce business needs digital marketing
Examining why digital marketing is must to enhance sales and reach of your ecommerce store.
GlobalLinker Staff
Jan 18 · 4 min
How to compete with big brands, malls and ecommerce marketplaces?
Strategies for small businesses to survive competition from larger business counterparts.
Jaimin Doshi
Sep 22 · 7 min
Caring is the new Digital Marketing
When you show that you care for your customers, they become loyal to your brand.
Sandeep Raut
Sep 21 · 2 min
3 low-cost advertising and promotion ideas for small businesses
Exploring advertising and promotion avenues that don't burn a hole in your pocket.
Lion Amir Virani
Jul 01 · 8 min
5 simple Social Media strategies for your small business
Examining how businesses can take advantage of the many lucrative growth opportunities available through social media channels.
Lion Amir Virani
May 26 · 5 min
New to the Online Marketing world? Learn more here
Examining the basics of Digital Marketing for businesses.
Imran Sk
May 20 · 4 min
Digital marketing techniques for unstable economic situations
When the going gets tough, its time to innovate or revamp your digital marketing practices.
Why your customer segment and value proposition matter
Find out the importance of knowing your value proposition and customer segment.
4 practical hacks to improve your marketing strategy in 2021
Learn the key tips to help you craft your marketing strategy in the new year.
GlobalLinker Staff
Dec 29 · 5 min
7 marketing tips to boost your small business
Easy tips to increase sales of your small business with the help of marketing.
GlobalLinker Staff
Nov 30 · 5 min
How digital marketing can help grow your business?
Understand the ways digital marketing can help expand and grow your businesses.
How social media can increase your ROI
Quick tips for boosting your social media return on investment
GlobalLinker Staff
Oct 30 · 5 min
Most important social media trends to know in 2022–23
Examining key social media trends for 2022–23.
GlobalLinker Staff
Oct 27 · 6 min
Evaluating success: KPIs in digital marketing
How to measure online marketing effectiveness using 6 Key performance indicators.
3 Digital Mediums You Should Prioritise to Boost Your Sales
Leverage these digital marketing mediums to market your business and grow sales
Karan Shah
Jun 26 · 10 min
Digital strategies to help your business amidst COVID-19 crisis
Digital strategies you can apply for your business during COVID-19 pandemic.
Rey Baguio
Apr 09 · 3 min
Videos: The next big thing
Customers are using videos throughout their entire shopping journeys, making them a must have in a brand marketer’s arsenal.
STOrai Magazine
Mar 14 · 7 min
Video advertising: A popular and easy way to promote your brand
Examining how online video advertisements can help your business make a mark.
Pushpa Srivastava
Mar 09 · 4 min
Get their attention (and their business) this festive season
Companies should use great quality images to increase engagement and business.
GlobalLinker Staff
Sep 25 · 3 min
10 benefits of social media marketing for startups and SMEs
The major benefits of social media marketing explained.
Do independent financial advisors really need a social media presence?
An exploration of how social media can be a useful networking tool for independent financial advisors.
N. Shah
Aug 28 · 5 min
6 digital marketing mistakes to avoid
Here are some of the biggest digital marketing mistakes your business must avoid.
Thunga MM
Aug 14 · 5 min
5 keys to Airbnb’s marketing success that you can learn from
Learn from the marketing strategies that led to the success of Airbnb.
GlobalLinker Staff
Aug 07 · 6 min