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The Art & Science of People Pleasing in Retail
Retail & Omnichannel Commerce

The Art & Science of People Pleasing in Retail

Brands must prioritize creating enjoyable shopping experiences over mere satisfaction, redefining retail strategies to thrive in today's dynamic market.

STOrai Magazine STOrai Magazine Jan 15 · 6 min
Redefining Retail: A Leap Into the Future of Commerce
Retail & Omnichannel Commerce

Redefining Retail: A Leap Into the Future of Commerce

Explore the transformative trends shaping India's retail sector, from e-commerce evolution to AI innovations and sustainability initiatives.

STOrai Magazine STOrai Magazine Jul 24 · 10 min
Positive Shopping Experiences: The Journey is Expected to Be Just as Enjoyable as the Destination
Retail & Omnichannel Commerce

Positive Shopping Experiences: The Journey is Expected to Be Just as Enjoyable as the Destination

New age consumer expectations are compelling retail environments to create positive, meaningful, and enjoyable shopping experiences.

STOrai Magazine STOrai Magazine Jun 18 · 5 min
Enhanced Brand Storytelling in the Digital Age
Retail & Omnichannel Commerce

Enhanced Brand Storytelling in the Digital Age

Brand storytelling in the digital age is about forging an emotional connection through authentic, consistent narratives across various digital platforms.

STOrai Magazine STOrai Magazine Jun 06 · 6 min
What is the Lasting Impact of Positive Customer Experience in Retail?
Retail & Omnichannel Commerce

What is the Lasting Impact of Positive Customer Experience in Retail?

The concept of CX has evolved into a critical element of business strategy. Exploring its transformative power for enduring customer relationships, brand loyalty, and driving sustained growth.

STOrai Magazine STOrai Magazine May 15 · 7 min
Revolutionizing Digital Commerce Through the Power of Open Network
Digital Transformation & IT

Revolutionizing Digital Commerce Through the Power of Open Network

ONDC has been launched with a vision to empower diverse markets, enforce standards, foster innovation and transform the ecommerce landscape.

STOrai Magazine STOrai Magazine Apr 24 · 5 min
Empowered Employees, Enchanted Customers: The Symbiotic Success in Retail
Retail & Omnichannel Commerce

Empowered Employees, Enchanted Customers: The Symbiotic Success in Retail

Discover the undeniable link between employee satisfaction and exceptional customer experiences.

STOrai Magazine STOrai Magazine Mar 28 · 8 min
Physical Stores that Lead the Experience Revolution Will Thrive
Retail & Omnichannel Commerce

Physical Stores that Lead the Experience Revolution Will Thrive

The digital shopping experience is not going anywhere. But neither is the store experience. Find out what will make people go back to stores to shop.

STOrai Magazine STOrai Magazine Dec 11 · 5 min
Embracing Change: The 3 R’s for Success in the Future of Workforce Development
Human Resources & Talent Management

Embracing Change: The 3 R’s for Success in the Future of Workforce Development

Examining the key ingredients that enable sustainable career growth in the new era of work.

STOrai Magazine STOrai Magazine Jul 27 · 7 min
Vision for India's Retail Sector
Retail & Omnichannel Commerce

Vision for India's Retail Sector

Examining the past, present and future of retail in India.

STOrai Magazine STOrai Magazine May 03 · 14 min
Automation & Streamlining Processes Are Key for Retail Industry to Thrive
Retail & Omnichannel Commerce

Automation & Streamlining Processes Are Key for Retail Industry to Thrive

Highlighting certain must-haves for retailers to thrive in a post-pandemic world.

STOrai Magazine STOrai Magazine Apr 20 · 4 min
Factors That Constitute the Right Candidate: What to Look for Before Hiring?
Human Resources & Talent Management

Factors That Constitute the Right Candidate: What to Look for Before Hiring?

The workforce is upskilling in terms of average educational levels as well as the types of jobs they are performing; more white-collar skilled jobs are driving growth.

STOrai Magazine STOrai Magazine Mar 13 · 9 min
Making Influencer Marketing Click
B2B Marketing & Demand Generation

Making Influencer Marketing Click

How brands are harnessing the power of popular personalities to attract, engage and inspire their target audience.

STOrai Magazine STOrai Magazine Jan 17 · 10 min
The Omnichannel Retail Experience Is Here to Stay, But How Will it Evolve?
Retail & Omnichannel Commerce

The Omnichannel Retail Experience Is Here to Stay, But How Will it Evolve?

What is the future of the ever-popular omnichannel retail experience, and what will a customer journey entail?

STOrai Magazine STOrai Magazine Jan 09 · 8 min
How Does Tech Impact Offline Retail?
Retail & Omnichannel Commerce

How Does Tech Impact Offline Retail?

A deep dive into ever-evolving trends to understand how retailers are changing the offline experience for customers to redefine the term ‘omnichannel’.

STOrai Magazine STOrai Magazine Dec 07 · 8 min
Transform or Be Transformed
Retail & Omnichannel Commerce

Transform or Be Transformed

Digital transformation isn’t a choice anymore. Going about it with careful planning can ensure that the journey is smooth, say retail leaders and technocrats.

STOrai Magazine STOrai Magazine Oct 04 · 8 min
Keys to success for retail sector in India
Retail & Omnichannel Commerce

Keys to success for retail sector in India

Considering the complex interplay of factors reshaping retail in India, here are critical imperatives to succeed not just in the next year but also in the next decade

STOrai Magazine STOrai Magazine Aug 12 · 3 min
Desi disruptions
Retail & Omnichannel Commerce

Desi disruptions

Interplay of several factors will shape the contours of retail in India.

STOrai Magazine STOrai Magazine Aug 03 · 9 min
Made in India game changers
Retail & Omnichannel Commerce

Made in India game changers

Nandan Nilekani, Founding Chairman of the Unique Identification Authority of India (UIDAI) on the indigenous technologies that are reshaping Indian retail.

STOrai Magazine STOrai Magazine Jul 26 · 10 min
Winds of change
Retail & Omnichannel Commerce

Winds of change

Top 5 trends that are reshaping retail across the world

STOrai Magazine STOrai Magazine Jul 20 · 6 min
Changed consumers, new expectations
Retail & Omnichannel Commerce

Changed consumers, new expectations

Experts share about the shifts in consumer expectations about experience.

STOrai Magazine STOrai Magazine Jun 29 · 7 min
Loyalty matters
Retail & Omnichannel Commerce

Loyalty matters

What it takes to get today’s customer coming back to the store for more.

STOrai Magazine STOrai Magazine Jun 07 · 5 min
Winning ways
Digital Transformation & IT

Winning ways

Advice on using technology to understand, engage and delight customers

STOrai Magazine STOrai Magazine May 30 · 5 min
Supply chains go green
Logistics & Supply Chain Management

Supply chains go green

Retailers, globally, are committing to bringing in sustainability into their supply chains.

STOrai Magazine STOrai Magazine May 20 · 10 min
The rise and rise of Ecommerce
B2B Ecommerce Solutions

The rise and rise of Ecommerce

Ecommerce is emerging as the preferred channel to fuel growth for brands and retailers.

STOrai Magazine STOrai Magazine May 11 · 6 min
Gig gets big
Business Leadership & Strategy

Gig gets big

Gig work is one of the many trends that the pandemic accelerated. It has changed the dynamics of people management.

STOrai Magazine STOrai Magazine Apr 25 · 9 min
Humanising digital learning
Professional Development & Training

Humanising digital learning

Examining the factors that ensure effectiveness of digital learning initiatives.

STOrai Magazine STOrai Magazine Mar 23 · 6 min
The Learning & Development imperative
Sales & Business Development

The Learning & Development imperative

A culture of learning is increasingly becoming critical to an organisation’s ability to adapt and grow.

STOrai Magazine STOrai Magazine Mar 10 · 7 min
The sustainability imperative
Retail & Omnichannel Commerce

The sustainability imperative

Another green revolution is on its way. This time, it’s through our supply chains.

STOrai Magazine STOrai Magazine Feb 11 · 11 min
Transforming lives with tech
Retail & Omnichannel Commerce

Transforming lives with tech

Technology is helping HR to better understand employees and offer a more personalised engagement in a faceless digital world.

STOrai Magazine STOrai Magazine Jan 31 · 12 min
Making D2C click
Retail & Omnichannel Commerce

Making D2C click

Founders of Direct-to-Consumer brands share the mantras for creating a successful business.

STOrai Magazine STOrai Magazine Jan 13 · 9 min