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Phygital: The convergence of physical and digital experience
Retail & Omnichannel Commerce

Phygital: The convergence of physical and digital experience

Sripal Bachawat explains how the ‘phygital’ business model can seamlessly integrate the best of both the digital & physical retail experience.

Sripal Bachawat Sripal Bachawat Dec 20 · 5 min