Export Snapshot

Minimum order

1 Metric Tons

HSN Code

1006

Origin

India

Lead time

On request

Port of dispatch

On request

Packaging

Standard export packaging

Shelf life / storage

As per product specification

Export markets served

CF KE PG QA TZ +1 others

Ability to customise

As per OEM brief

Values shown are for Vrda Prime Overseas Pvt Ltd.

Company Vrda Prime Overseas Pvt Ltd

Vrda Prime Overseas Pvt Ltd

Registered address: Hyderabad, India.

FIEO Registered

View profile →

Established

Not shared

Employees

–

GST

36AAICV8067D1Z1

IEC code

Not shared

Export markets

CF KE PG QA TZ +1 others

Member since

Not shared

Turnover

On request

Incorporation type

On request

Insolvency & Bankruptcy International Trade Finance Jal Jeevan PMAY

Product details

Matta rice (also known as Palakkadan/Kerala/Rose Matta rice, or Kaje Rice in Karnataka) (Malayalam: കേരള മട്ട, Tulu:കജെ അരി) is an indigenous variety of rice grown in Udupi and Dakshina Kannada districts of Karnataka, and Palakkad district of Kerala, India.[1] It is known for its coarseness and health benefits. It is popular in Kerala and coastal Karnataka in India and Sri Lanka where it is used on a regular basis for idlies, appams and plain rice; it is different from brown rice.

Description provided by Vrda Prime Overseas Pvt Ltd.

Matta Brown Rice (Palakkadan/Kerala/Rose Matta Rice)

Palakkad district (Kerala), Udupi and Dakshina Kannada (Karnataka), India

Coarse and firm grain

Distinct reddish-brown

High in fiber and essential nutrients, retains bran layer

Ideal for idlies, appams, and plain rice preparations

Minimal polishing preserving bran and nutrients

Improves digestion, supports sustained energy release

Widely popular in Kerala and coastal Karnataka cuisine

Available in bulk packaging suited for wholesale supply

Specifications

Grain Size

Medium to coarse

Color

Reddish-brown hue

Moisture Content

12-14%

Shelf Life

12 months when stored in cool, dry place

Processing Level

Parboiled with partial dehusking

Origin

India - Kerala and Karnataka

Certifications Available

Organic and quality certifications as per supplier

Packaging Options

Available in 5kg, 10kg, 25kg, and bulk sacks

Intended Use

For traditional South Indian cuisine and health food markets

Use cases

Category

Foodgrains > Rice > Specialty Rice

Primary application

Brand

rivira

Product type

Product

Logistics & handling

Lead time

On request

Packaging

As per buyer requirement

Storage condition

As recommended by supplier

Origin

India

Form

As listed by supplier

Commercials Vrda Prime Overseas Pvt Ltd

Minimum order

1 Metric Tons

Lead time

On request

Payment terms

As per negotiated commercial agreement

Frequently asked by buyers

How does Matta Brown Rice differ from regular brown rice?

Matta Brown Rice is a parboiled variety with a characteristic reddish-brown bran layer and coarse texture, indigenous to Kerala and Karnataka, whereas regular brown rice is typically unpolished white rice and varies in grain type. Matta retains its nutrients through minimal processing, providing a distinct taste and firmness.

Is Matta Brown Rice suitable for organic certification?

Yes, Matta Brown Rice can be sourced and processed under organic farming practices, allowing suppliers to offer certifications that appeal to health-conscious and organic food markets.

What traditional dishes is Matta Brown Rice best suited for?

Matta Brown Rice is ideal for traditional South Indian dishes such as idlies, appams, and plain steamed rice, known for absorbing flavors well and providing a nutty texture.

What packaging sizes are available for bulk purchasing?

Suppliers typically offer Matta Brown Rice in bulk packaging options including 5kg, 10kg, 25kg bags, and larger sacks tailored for wholesale and food service businesses.

How should Matta Brown Rice be stored to maintain quality?

Store Matta Brown Rice in a cool, dry environment away from direct sunlight to preserve its nutritional properties and prevent spoilage, ensuring a shelf life up to 12 months.

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