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Aashirvaad Select is a premium quality atta made from the King of Wheat, Sharbati. This 100 MP Sharbati wheat is harvested exclusively in Sehore district of Madhya Pradesh. Here, the golden fields are sun-kissed to perfection and showered by the right amount of rain. This is why each grain has a golden sheen and feels heavier. The dough made from Aashirvaad Select Atta absorbs more water, hence rotis remain softer for longer.